What if...
every company did this? A part of me applauds this decision. It shows pride and support for the product you make, but the other side is it penalizes your choice to buy elsewhere.
I have said, as a consumer, that when I walk onto a car lot, I wanna see what car the salesman is driving. If he isn't driving one the ones he sells, how can I believe anything he tells me with regard to what I am buying?
"This is the best car in its class on the market!"
"Then why aren't you driving one?"
"Err.... Umm... did you see it comes in Neon Blue?"
posted by Roger C. @ 1/27/2006 12:08:00 PM
2 Comments:
Here's my take on the issue:
I think Ford employees should be encouraged to buy Ford cars, but not required to. You cite an example of a salesperson who has the potential to make a good living through his comissions. But what about the receptionist? The mailroom clerk? The janitor? These folks are most likely driving older cars, probably cars they already owned when they began working for Ford. And they probably can't afford to just sell their car and buy a new one.
Some people may say, "Well, it's a private company, and if the employees don't like it, they can go work somewhere else." Not necessarily. These factories are frequently located in rural areas with few other employment options.
I think this is very heavy-handed and short-sighted on Ford's part. Considering their plant closings and lackluster sales, I think what cars their employees are driving is the least of their problems. Have they stopped to ask themselves why some of their employees choose to drive other cars? Do they really want people using their product under duress?
And for the record, I drive a Ford.
Here's my take on the issue:
I think Ford employees should be encouraged to buy Ford cars, but not required to. You cite an example of a salesperson who has the potential to make a good living through his comissions. But what about the receptionist? The mailroom clerk? The janitor? These folks are most likely driving older cars, probably cars they already owned when they began working for Ford. And they probably can't afford to just sell their car and buy a new one.
Some people may say, "Well, it's a private company, and if the employees don't like it, they can go work somewhere else." Not necessarily. These factories are frequently located in rural areas with few other employment options.
I think this is very heavy-handed and short-sighted on Ford's part. Considering their plant closings and lackluster sales, I think what cars their employees are driving is the least of their problems. Have they stopped to ask themselves why some of their employees choose to drive other cars? Do they really want people using their product under duress?
And for the record, I drive a Ford.
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